Sink or Swim Tattoo, located on the second floor of a commercial building at 1040 Payne Ave., North Tonawanda, is under new ownership, with a familiar face now running the operation.
Former Sink or Swim tattoo artist Keith Kuzara took ownership of the business on Oct. 1, 2015, after working at the shop for nearly four years. Kuzara is a self-taught and award-winning tattoo artist with six years of industry experience.
“I was planning on opening my own shop eventually, when this opportunity suddenly popped up,” said Kuzara. “With the previous owner moving out of state, the timing and situation was right to take over the business.”
Sink or Swim now employs five tattoo artists, including the multi-tattooed owner.